Ever since winning the WHC, he has seemed so irrelevant. The focus seems to be on AJ (shocker), and Big E. Is there some sort of plan to this? For example, putting the focus on Big E so the fans are more familiar with him, so he can turn on Dolph? Either way, Dolph still has almost no mic time - the most crucial tool to get over - and his matches seem to just be repeats (Kingston for example). Surely WWE know that they are giving no chance to Dolph to shine with the second biggest title in the company?