WWE applied to trademark "Kevin Owens" as a character name for a professional wrestler on 10/24. The word we are hearing is that will be Kevin Steen's official ring name in NXT and WWE. Owens may be derived from the name of Steen's son. Source: PWInsider Owens doesn't quite have a catch to it like Steen does, but we can still call him Kevin. Fight Kevin Fight doesn't sound like a bad chant.