"- WWE’s new primary goal is TV ratings and their various TV products. The change in direction has been in the making for some time now and comes straight from Vince McMahon. In the past, pay-per-view has been WWE’s #1 goal but that’s no longer the case. One of the main ideas now is to use pay-per-view events to bring in viewers to WWE’s weekly TV shows. " Sorry if posted. I'm actually quite pleased with this news. I find it a bit irritating that a massive corporation like WWE can't afford to concentrate on buyrate and ratings. It's not exactly hard? But anyway, they have good enough superstars that put on good matches at PPVs, so they probably won't be affected. Thoughts?